Steps to Maximize Your Business in a Virtual World

• Keynote Theatre

Whether your business is a physical storefront or virtual – maximizing your digital presence is key. Join us as we discuss the best technologies you should have in place and how to elevate your brand presence online. We will talk about what your customers really need, how to enhance your social media marketing strategy, and when you should consider taking risks. We also will explore our step-by-step playbook that can be your guide on how to successfully go digital and ensure a strong year ahead.

Presented by:

Barry Moltz Small Business Expert, Speaker, Author, Getting Small Business Unstuck

As a small business expert, Barry Moltz gets owners growing again by unlocking their long forgotten potential. With decades of entrepreneurial experience in his own business ventures as well as consulting countless other entrepreneurs, Barry has discovered the formula to get stuck business owners unstuck and marching forward. As a small business expert, Barry applies simple, strategic steps to facilitate change. After successfully selling his last operating business, Barry has branched out into a number of entrepreneurship-related activities. He founded an angel investor group, an angel fund, and is a former advisory member of the board of the Angel Capital Education Foundation. His first
As a small business expert, Barry Moltz gets owners growing again by unlocking their long forgotten potential. With decades of entrepreneurial experience in his own business ventures as well as consulting countless other entrepreneurs, Barry has discovered the formula to get stuck business owners unstuck and marching forward. As a small business expert, Barry applies simple, strategic steps to facilitate change. After successfully selling his last operating business, Barry has branched out into a number of entrepreneurship-related activities. He founded an angel investor group, an angel fund, and is a former advisory member of the board of the Angel Capital Education Foundation. His first book, “You Need to Be A Little Crazy: The Truth about Starting and Growing Your Business” describes the ups and downs and emotional trials of running a business. It is in its fifth reprint and has been translated into Chinese, Russian, Korean, and Thai. His second book, “Bounce! Failure, Resiliency and the Confidence to Achieve Your Next Great Success”, shows what it takes to come back and develop true business confidence. It has been translated into Korean and German. His third book, “BAM! Delivering Customer Service in a Self-Service World” shows how customer service is the new marketing. People now buy experiences and relationships, not products. His fourth book, Small Town Rules: How Small Business and Big Brands can Profit in a Connected Economy shows how when every customer can talk to every other customer, it’s like living in a small town: Your reputation is everything! His fifth book, “How to Get Unstuck: 25 Ways to Get Your Business Growing Again” focuses on how to get small business owners to make more profits in their company. Barry is a nationally recognized speaker on small business who has given hundreds of presentations to audiences ranging in size from 20 to 20,000. As a member of the Entrepreneurship Hall of Fame, he has also taught entrepreneurship as an adjunct professor at the Illinois Institute of Technology. He has appeared on many TV and radio programs such as CNBC’s The Big Idea with Donny Deutsch, MSNBC’s Your Business, and NPR’s The Tavis Smiley Show. He hosts his own weekly radio program for 10 years, The Small Business Radio Show on AM820, and writes regularly for the American Express Open Forum and other periodicals.

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